Laurent is a Data Visualization specialist within the Digital Analytics team at Yellow Pages, Canada. He introduced Tableau to the organization when he was hired last year and convinced the Executive & Board Members that Tableau was faster, more efficient and reliable (& beautiful) than the previous technology used. Now he continues to create executive dashboards as well as operational ones, plus advanced analysis teamed with a Data Scientist for the Digital Media Department (Marketing). Laurent has M.A. in Multimedia Design with a specialization in User Experience Design from Laval University (Quebec City, Canada).