Chuck Hooper has been in the business intelligence (BI) industry for over 50 years. He’s been a Zen Master since we began the program in 2012. He’s done more speaking engagements than probably the entire customer speakers put together. With this vast wealth of experience he knows that using to data to bring about change can only be done through storytelling.
In this session, Chuck will give you the six core ways to marry data with stories. It will cover the basic components of storytelkling and how to use each for maximum impact. You’ll learn how to overcome the times when your audience don’t trust the data. You’ll also hear about his five year old grand-daughter’s attitude towards data!
However you use data – to present to others, to sell to customers, or just to share insights with your team, this session will arm you with the lessons learned from a true master.